Welcome to MAD’S WORLD — a journal about design, culture, collaborations, obsessions, and everything that happens before a space exists.
Mad’s World
Latest
20 entries
Press
18 Oct 2026
CairoScene on Mahmoud Abbas
CairoScene profiles Mahmoud Abbas and the bold combinations behind his restaurants and homes.
Journal
19 Oct 2026
The quiet strength of House of Tsuba
A Japanese-inspired family villa by MAD Studio, built from dark timber, stone and bronze, where every room holds one piece worth stopping for.
Journal
19 Oct 2026
Living with art at The Russet Pulse
A family villa by MAD Studio where every wall is planned around a painting, and walnut, marble and oxblood give the collection a home.
Journal
19 Oct 2026
The long summer of Playa Palms
Inside a coastal family villa by MAD Studio, where the garden is the main room and the house is kept quiet enough to let the light do the work.
Journal
18 Oct 2026
Designing in shadow
How La Feuille Blanche turns black marble, bronze and drawn light into a home that feels calm after dark.
Objects
14 Oct 2026
The halo light
A single ring of light that floats beneath an industrial ceiling and gives a table its own room.
Journal
11 Oct 2026
Why every MAD home starts with the furniture
A room is only finished when the last object in it belongs there. Notes on how the studio designs from the piece outwards.
Objects
7 Oct 2026
The terracotta banquette
A dining nook built around one curved seat, upholstered in a colour that warms the whole apartment.
Journal
4 Oct 2026
One colour, held with discipline
Inside the design of Sushimi By K: a single red, carried through lacquer, velvet and lattice, and kept in check by stone and timber.
Collabs
2 Oct 2026
With Chick Wink: a brand you can sit inside
Designing the identity and the room together, so the restaurant and its brand speak with one voice.
Objects
30 Sept 2026
The sculpted mirror
A red mirror with a soft, irregular frame that turns a small powder room into a destination.
Culture
27 Sept 2026
The seventies never left
Why European interiors of the 1960s and 70s remain one of the studio’s most trusted references.
Collabs
24 Sept 2026
With Attafy: a showroom built like a gallery
Luxury cars framed in walnut niches and lines of light, for a client who wanted every car to feel like an exhibit.
Culture
20 Sept 2026
Cinema as a brief
Films, old cars and fashion shows: the references that shape a MAD room before a single line is drawn.
Press
8 Apr 2025
CairoScene features Talkback
CairoScene on Talkback, MAD’s retro-futurist cosmic diner in New Cairo.
Press
7 Sept 2023
SceneHome features La Feuille Blanche
SceneHome toured La Feuille Blanche, MAD’s monochrome villa in Mivida, New Cairo.
Press
19 Jun 2023
CairoScene features Pablo & Abdo
CairoScene on Pablo & Abdo, MAD’s retro diner in Heliopolis with neon and pops of pink.
Awards
15 Mar 2022
La Feuille Blanche wins Best Luxury Residential Interior Design, Egypt
Luxury Lifestyle Awards 2022: La Feuille Blanche named Best Luxury Residential Interior Design in Egypt.
Awards
10 Mar 2022
Platinum at the MUSE Design Awards
MUSE Design Awards 2022: La Feuille Blanche wins Platinum.
Awards
21 Oct 2021
The villa film, selected at ARCHFILMLund and SIFF
The film of La Feuille Blanche was an official selection at ARCHFILMLund and the Switzerland International Film Festival in 2021.